My first 12 years in sales was an absolute GRIND. I got started in sales around 2004 in that "old-school sales" environment where you were told knocking on 100+ doors/day, "walking & talking", or cold-calling a list of 200+ phone numbers a day was "sales".

Almost every sales training I received back then was a mix of rah-rah motivational meetings, rehearsing cringeworthy canned lines, memorizing scripts written by people who failed at sales, or manipulation tactics to close a deal.

Those tactics were absolute garbage, it certainly won't work today, and it ultimately inspired me to create a completely new approach to sales that not only closes more deals, but done in an ethical way that get prospects to literally close themselves and wanting to send you referrals.

To date, I have over 27M in personally closed sales revenue under my belt, which includes closing high-ticket offers at multiple 7-figures/year rate. I've trained thousands of sales professionals in private companies including my own businesses, executing frictionless selling that significantly and measurably improves sales performance results.